Market Overview:
Anal fissures are tears or cuts in the lining of the anus. They can cause sharp pain and bleeding during bowel movements. Anal fissures are usually caused by passing hard or large stools that stretch the sphincter muscle too forcefully. Prolonged diarrhea and constipation can also lead to an anal fissure by causing excessive pressure in the anal canal. Treatment is aimed at relieving pain and promoting healing of the tear. Medications are usually the first line of treatment and include pain relievers, stool softeners or other drugs to relax the muscle. Surgery is an option for chronic anal fissures that do not heal with conservative treatment. Market key trends: The increasing prevalence of anal fissures is expected to drive the anal fissure treatment market growth. Anal fissures affect people of all ages but are most common in adults aged 20-50 years. It is estimated that around 11% of people will experience anal fissures at some point. Risk factors like constipation, diarrhea and obesity are on the rise globally contributing to higher cases of anal fissures. Moreover, advancement in treatment options like topical nitroglycerin and botulinum toxin injections have improved healing rates and further increased demand for anal fissure treatment drugs and devices. Also, rise in awareness about anal fissure treatments through online health information is positively impacting the market. The global Anal Fissure Treatment Market Size is estimated to be valued at US$ 1,039.3 Mn in 2023 and is expected to exhibit a CAGR of 5.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights. Porter’s Analysis Threat of new entrants: New players need significant resources and expertise to enter the anal fissure treatment market which is a barrier. However, generics pose a moderate threat. Bargaining power of buyers: Individual patients have low bargaining power but group purchasing organizations and government agencies have moderate bargaining power to negotiate prices. Bargaining power of suppliers: Presence of many raw material suppliers gives them low bargaining power. However, rising input costs pose some pressure. Threat of new substitutes: No major substitute exists for anal fissure treatment presently. Alternate treatment methods have limitations. Competitive rivalry: Strong as major firms compete on pricing, branding and new product innovations. SWOT Analysis Strengths: Large R&D investments help develop novel drugs, growing patient awareness and diagnosis rates boost demand. Weaknesses: High costs of new drug development, stringent regulation delays product approvals. Opportunities: Untapped growth potential in developing nations, rising rates of related conditions expand market scope. Threats: Patent expiries of blockbuster drugs increases competition, economic slowdowns impact healthcare spending. Key Takeaways The global anal fissure treatment market is expected to witness high growth, exhibiting CAGR of 5.3% over the forecast period, due to increasing prevalence of constipation, anal surgeries and cancer therapies related anal injuries. North America is expected to dominate the market over the forecast period owing to growing adoption of advanced treatment procedures and presence of key market players in the region. The Asia Pacific region is anticipated to witness the fastest growth during the forecast period due to rising awareness about anal fissure treatment, increasing healthcare expenditure and rapidly developing healthcare infrastructure in emerging economies such as China and India. Key players operating in the anal fissure treatment market are Allergan, Novartis, Pfizer, Takeda Pharmaceutical Company, Cook Medical, Medtronic, Johnson & Johnson, AstraZeneca, GlaxoSmithKline, Sanofi, Merck, Abbott Laboratories, Bayer, Astellas Pharma, Aurobindo Pharma, Ferring Pharmaceuticals, Salix Pharmaceuticals, Eli Lilly, Bristol-Myers Squibb, Boehringer Ingelheim. Read More: https://www.dailyprbulletin.com/new-avenue-for-anal-fissure-treatment-market-growth-trends-and-forecast-analysis/
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